Every PURE® lab-grown diamond is hand-selected from the top 1% of lab-grown stones worldwide — IGI certified, graded to D–F colour, VS1–VVS clarity, and Ideal cut for breathtaking brilliance.
Lab-grown diamonds are 100% real diamonds. Pure carbon, identical hardness, identical sparkle. The only difference is their origin — grown responsibly, not extracted destructively. Whether you are searching for a loose stone, an engagement ring, or a custom design, every PURE® diamond comes with a Lifetime Guarantee and saves you 40 to 80 percent compared to a mined equivalent.
PURE® lab-grown diamonds are genuine diamonds — 100% pure carbon, 10 Mohs hardness, identical in every measurable way to a mined diamond. Even trained gemologists cannot distinguish them without specialized equipment.
Priced 40 to 80 percent less than comparable mined stones, PURE® lab diamonds let you choose a larger carat, higher clarity, or better cut for the same budget — or simply keep the savings.
Every stone is independently graded by IGI — the global gold standard in diamond certification — and hand-selected from the top 1% of lab-grown diamonds for D–F colour, VS1–VVS clarity, and Ideal cut.
Created in controlled laboratory facilities with a significantly smaller ecological footprint than traditional mining — no land disruption, no conflict, no compromise. Luxury with a clear conscience.
Pure® Certified Lab Diamonds
Round
Max brilliance. Most popular cut.
Oval
Elongated brilliance. Modern favourite.
Cushion
Soft corners. Romantic vintage glow.
Princess
Bold square. Intense brilliance.
Emerald
Step-cut. Understated sophistication.
Radiant
Brilliant fire in a rectangle.
Pear
Teardrop elegance. Rings & pendants.
Marquise
Elongated. Maximises carat size.
Heart
The ultimate romantic statement.
Asscher
Hall-of-mirrors step-cut magic.
Not sure which shape is right for you? Our specialists offer complimentary guidance.
Contact our ExpertCertified PURE® loose lab diamonds in every shape — round, oval, emerald, and more. D–F colour, VS1–VVS clarity, IGI certified. Starting from $1,999 CAD.
Handcrafted in Canada in solid 14k gold, 18k gold, or 950 platinum. Every style, fully customizable, backed by our Lifetime Guarantee.
Earrings, pendants, bracelets, and necklaces set with certified PURE® lab-grown diamonds. Conflict-free, ethically sourced, and handcrafted in Canada.
Every love story is different — and your diamond should be too. PURE® lab-grown diamonds are available in any shape, colour, setting, and carat size, with prices 40 to 80 percent less than mined equivalents.
Our Canadian diamond specialists offer complimentary, no-pressure consultations to help you build something extraordinary.
Cut
PURE® Standard: Ideal
Cut determines how well a diamond reflects light. An Ideal cut maximises fire, brilliance, and scintillation — it is the most important of the 4Cs. Every PURE® diamond is precision-cut to Ideal proportions for maximum light return.
Ideal Cut OnlyColour
PURE® Standard: D–F
Diamond colour is graded from D (colourless) to Z (yellow tint). D, E, and F are the rarest and most prized grades — completely colourless to the naked eye. Every PURE® lab diamond is graded D–F exclusively.
D–F ColourlessClarity
PURE® Standard: VS1–VVS
Clarity measures internal inclusions and surface blemishes. VS1 and VVS grades are eye-clean — no inclusions visible to the naked eye. PURE® diamonds are held to VS1–VVS clarity, ensuring flawless appearance in every setting.
VS1–VVS Eye-CleanCarat
PURE® Standard: Your Choice
Carat refers to a diamond's weight — one carat equals 0.2 grams. Because PURE® lab diamonds cost 40 to 80 percent less than mined equivalents, your budget goes significantly further. Choose the size that moves you, not the one your budget forces.
Any Carat AvailableSide-by-Side Comparison
Identical brilliance. A fraction of the cost.
| PURE® Lab Diamond IGI Certified · Handcrafted in Canada | Mined Diamond Earth-Extracted | |
|---|---|---|
| Composition | 100% Pure Carbon | 100% Carbon |
| Color Grade | D / E / F only | D – Z (varies widely) |
| Clarity | VS1 – VVS | FL – I3 (varies widely) |
| Cut | Ideal | Poor – Ideal |
| Hardness | 10 Mohs | 10 Mohs |
| Eco-Friendly | ✓ Yes | ✕ No |
| Conflict Free | ✓ Yes | ✕ Requires verification |
| IGI Certified | ✓ Yes | ✓ Yes |
| Lifetime Guarantee | ✓ Yes | ✕ Varies by retailer |
| Stone Upgrade | ✓ Lifetime | ✕ Rarely offered |
| Handcrafted in Canada | ✓ Solid gold & platinum | ✕ Varies by retailer |
| Price / Carat* | $1,999 – $2,199 CAD | $8,000 – $14,000+ CAD |
| Savings | Up to 80% less | Baseline price |
*Based on a 1.00ct Round, D/E colour, VVS1 clarity, Ideal cut. PURE® pricing reflects Quorri certified stones. Mined diamond pricing based on comparable market averages.
Yes. Lab-grown diamonds are 100% real diamonds — not simulants, not alternatives. They are made of pure carbon with the same crystal structure, optical properties, and hardness (10 Mohs) as mined diamonds. The only difference is their origin: grown in a laboratory rather than extracted from the earth.
No — not with the naked eye, and not even with standard gemological equipment. A professional gemologist requires specialized spectroscopic instruments to distinguish them. Visually, chemically, and physically, they are identical.
Canadian shoppers typically save 40–80% compared to a mined diamond of equivalent quality. A 1-carat D/VS1 Ideal cut PURE® lab diamond from Quorri is priced between $1,999 and $2,199 CAD, compared to $8,000–$14,000+ for a comparable mined stone.
Every PURE® lab diamond in our collection comes with an independent grading report from IGI (International Gemological Institute) — the same certifying bodies used for the world's finest mined diamonds. We do offer GIA (Gemological Institute of America) certification by request only.
We hand-select only D–F colour, VS1–VVS clarity, and Ideal cut diamonds. This represents the highest tier of lab-grown diamond quality available, chosen from the top 1% of stones assessed by our gemologists.
Lab-grown diamonds, like all diamonds, are luxury items intended for personal enjoyment rather than investment. Their resale market is still developing. What they do offer is exceptional intrinsic quality — and with Quorri's lifetime stone upgrade program, your diamond can grow with your love story over time.
Yes. Quorri offers lab-grown diamonds in every shape and colour imaginable — including custom cuts not available in standard inventories. Contact our diamond specialists at contact@quorri.com to begin a custom diamond consultation.
Quorri has been crafting fine jewellery in Canada since 2006. Our jewellery is handcrafted in solid 14k gold, 18k gold, or 950 platinum. Our PURE® lab diamonds are grown using advanced HPHT and CVD processes in certified laboratory facilities.
Buying a lab-grown diamond is one of the most meaningful purchases you'll make. Our team of experienced Canadian gem experts and jewellery designers is here to make sure you get it exactly right — with zero pressure and complete transparency.
Whether you're just starting your search or you know exactly what you want, we offer:
Complimentary Diamond Consultations — one-on-one email guidance from our diamond and gem experts. We'll explain the 4Cs, walk you through our Pure® collection, and help you compare stones side by side.
Custom Design Support — work directly with our Canadian artisans to bring a completely original piece to life. No templates. No off-the-shelf compromises.
Post-Purchase Care — our relationship doesn't end at checkout. Quorri's Lifetime Guarantee, stone upgrade program, and ongoing jewellery care services mean we're with you for the long run.
Fast, Transparent Communication — real answers from real people, not chatbots. Email us at contact@quorri.com
You deserve a diamond specialist who puts your needs first. That's been the Quorri promise since 2006.



